Estée Lauder
‘The Bachelorette Weekend’
Role: Concept · Script · Storyboard
Produced a social video to highlight Estée Lauder Double Wear Stay-in-Place Foundation as the ideal foundation makeup for any weather or activity through a bachelorette weekend narrative.
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Key campaign social video
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Led the development of the promotional video, overseeing conceptualisation, storyboarding, scripting, and providing overall creative direction.