SportSG ‘Women in Sport’ Video Series
Creative Director for ‘Women in Sport' video series, in partnership with SportSG
The Client: SportSG
The Campaign: Women In Sport
The Brief: To inspire Singaporean women's active participation in sports by producing a video series featuring six local sportswomen sharing their journeys with host Naomi Yeo, created in partnership with SportSG's Digital Content Development Grant.
My Role: As the Creative Director, I oversaw the entire production process. I ensured that every stage, from storyboarding to post-editing, met the highest standards and achieved the desired inspirational outcome, serving as the creative custodian for the series.
The Impact
Successfully produced a compelling 'Women in Sport' video series, leveraging the SportSG Digital Content Development Grant. This project effectively highlighted inspiring stories from local sportswomen, aiming to encourage greater female participation in sports across Singapore.
This video series is uploaded on the ActiveSG Circle, an online platform powered by SportSG where members gain access to live sporting action, as well as fitness videos, wellness journeys and lifestyle programming to stay active and healthy 24/7.
Creative Director: Becks Ko
Director: Laura Lim
DP: Sree Raj, Milton Tan
Producer: Evon Toh
Editors: Milton Tan, Sree Raj
Grip: Glene Kan
Sound Recordist: Glene Kan
